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Sendr V4.1: Triggers, Reference Docs and Voices โšก

V4.1 is live, and your campaigns can now start themselves. Triggers and actions connect your whole stack to the Sequencer, and Reference Docs and Voices give Copilot far more to work with.

Here's everything new ๐Ÿ‘‡

Triggers and actions: always-on campaigns โšก

Enrol contacts the moment something happens in other tools, and send data back out as they move through a sequence. Triggers start a sequence from an event, like a new CRM contact, a form submission, a HubSpot update or a reply in Instantly. Actions push data or alerts to other tools, like a Slack notification, at any step. It all lives on the Sequencer canvas, so your whole outbound flow is built in one place.

Here are two examples get you started:

  • New CRM contact: a contact is added to HubSpot, Attio or Salesforce. Sendr finds their LinkedIn profile, mobile number, scores them against your ICP, sends a connection request, then follows up with a LinkedIn video message.

  • New form submission: someone fills out your Typeform. Sendr scores the lead and finds their phone number, then pings your team in Slack to call them.

These are two of hundreds of combinations. If it happens in one of your tools, it can now start or shape a campaign.

Goodbye, Automation Builder ๐Ÿ‘‹
Everything it did now lives in the Sequencer, with a simpler, easier setup. The Automation Builder will be retired on 1 December 2026. If you have automations running there, they'll need moving into the Sequencer before then. Just message us on live chat and we'll migrate them with you.

Reference Docs: give Copilot the full picture ๐Ÿ“š

Upload your sales material once, and every campaign Copilot builds draws on it. Add PDFs, slides, docs, and Markdown files to your Workspace > Reference Docs: case studies, pitch decks, product sheets, objection handling. Copilot uses them alongside your Workspace Profile for every campaign, so offers, proof points, and messaging come straight from your own material.

Voices: every message, in your voice ๐ŸŽ™๏ธ

Create a voice profile, and every campaign sounds like you wrote it. Add instructions plus real examples of your emails, messages, and scripts, and Sendr learns how you communicate. Create as many voices as you like, one for each sender, brand, or client. Pick a voice when you build a campaign with Copilot or run an enrichment, so every message stays in your tone.

Also new in V4.1 โœจ

15% more emails and phone numbers found. Our upgraded waterfall enrichment for Find email and Find phone now returns results for 15% more contacts.

Change your login email. Update the email you log in with from your workspace settings.

Share sequences that work. Download any sequence and import it into another workspace in a couple of clicks. Hand a winning flow to a teammate, a client or the wider community, and they can import it, tweak it and launch it straight away.

Our affiliate programme just doubled. The first 100 affiliates to sign up earn 30% recurring commission, for life, on every customer they refer, up from 15%. Already an affiliate? You've been moved to 30% automatically. Grab your referral link from your dashboard or register here.

Jump in, set up your first always-on campaign, and tell us what you think.

๐Ÿ‘‰ sendr.ai

It's here. Sendr V4 is officially live! ๐Ÿš€

V4 is here, and it's the biggest update we've ever shipped. Tell Campaign Copilot what you want to achieve, and it builds a complete, ready-to-launch outbound campaign with you: the strategy, the lead list, the sequence, and the messaging. Alongside it come campaign Analytics, a new Strategy tab, a Workspace Profile with Personas, and an upgraded SendrAI that makes every message sharper. And Copilot is 100% free to use throughout October.

Here's everything new.

Campaign Copilot: launch a campaign in under 90 seconds ๐Ÿš€

Tell Copilot what you want to achieve, and it builds the whole campaign for you. Campaign Copilot is an AI you chat with inside Sendr. It walks you through a short, guided conversation, then builds your campaign end to end across email, LinkedIn, and WhatsApp.

You guide it, and Copilot does the heavy lifting. It asks the questions a great outbound strategist would ask before writing a single word. What's the goal (book meetings, drive signups, fill an event or webinar)? What's the offer? Who is the campaign from, and how do they sound? It already knows your business from your Workspace Profile and Personas, so it never starts from a blank page. Not happy with the tone? Just tell it, and it adjusts.

We've baked some of the best brains in positioning, sales, and outbound into Copilot. So it doesn't just write copy, it shapes a genuinely compelling offer and angle built to get replies.

A few things Copilot does without being asked:

  • Builds your lead list from our database of 500 million+ B2B contacts, refreshed every 30 days

  • Recommends dynamic voice notes and videos where they're likely to lift replies, and writes your voice note script for you

  • Applies spintax automatically, so every message feels one to one

  • Protects your credits: sending, waits, and conditions cost nothing, and it saves costly steps like phone finding for the leads who haven't engaged yet

  • Factors in your deadlines, so a campaign for an event next week is timed for next week

Before you go live, the Campaign checklist shows exactly what's left to set up, like connecting a sending channel, with a green tick next to everything that's ready. And Copilot never locks you out: every step it builds stays fully editable in the Sequencer.

Free through October. Build as many campaigns with Copilot as you like this month, completely free.

Hoani Taylor from Carrots Not Sticks got early access to Campaign Copilot, and here's what he thought. Hoani's team has used Sendr for close to a year, and says have generated over $10 million in revenue using Sendr

Analytics: see what's working ๐Ÿ“Š

Know exactly how every campaign is performing, at a glance. Every campaign now opens on a brand new Analytics tab, the missing piece our customers have asked for most.

  • Campaign progress: see how many leads are in progress, complete, or hit an error, and click any number to jump straight to those contacts to download, remove, or move them into a new campaign

  • Opportunities: replies are automatically tagged by sentiment, so interested leads show up as opportunities. One click takes you to them in Unibox.

  • Open and reply rates across every channel: email, LinkedIn, and WhatsApp combined in one view

  • Channel performance: emails sent, open and reply rates, LinkedIn requests, acceptance and read rates, all filterable by date range

Analytics now sits first in every campaign, followed by Contacts, Sequencer, Strategy, Logs, and Settings, so the numbers are the first thing you see.

Campaign Strategy: the thinking behind every campaign ๐Ÿง 

Every campaign now comes with a strategy you can read, edit, and share. Outbound plans usually live in a scattered doc that gets bounced around a team. Now Copilot writes the plan right inside your campaign: the goal, the audience, the channels, the offer and hook, the proof points, and why the sequence is shaped the way it is.

Review and tweak the plan, then click Build when you're happy and Copilot builds the campaign from it. Need sign-off from a client or your team? Export it and share it.

Personas and Workspace Profile: set up once, use everywhere ๐Ÿ‘ฅ

Teach Sendr about your business once, and every campaign gets sharper. Drop in your website and Sendr analyses it, along with your public content, case studies, and reviews, to build your Workspace Profile: what you offer, who it's for, what sets you apart, and your tone of voice. Tweak anything that isn't quite right.

From there, Sendr builds your Personas: the specific people you're targeting, each with a name, goals, and pain points. Want them spot on? Add the LinkedIn profiles of your best customers, and Sendr analyses their profile and last 90 days of activity to understand exactly who your ideal buyer is. Build Personas once, then use them across your campaigns, lead lists, and more.

New to Sendr? Onboarding Copilot builds your Workspace Profile and first Personas with you when you sign up, then shows you a preview of real leads before you build your first campaign.

Already using Sendr? The next time you log in, you'll be prompted to complete your Workspace Profile. It takes a few minutes, and every campaign you build afterwards is better for it.

SendrAI: smarter personalisation, powered by your Workspace Profile ๐Ÿค–

SendrAI now knows your business as well as it knows your leads. Ask it to "write a LinkedIn DM" and it researches and enriches each contact to find relevant details worth referencing, then combines them with your Workspace Profile: your services, your offer, and what sets you apart.

The result is a fully personalised message for every single contact, written as if you'd researched each one yourself. In testing, SendrAI's output was significantly better once a Workspace Profile had been built, so completing yours is the quickest way to level up every message.

Also new in V4 โœจ

Try everything free for 14 days. Free workspaces can now start a 14-day free trial with full access to V4, including Campaign Copilot, every feature, and 2 sending channels. No card needed. Start it from inside the app whenever you're ready.

Lip-sync videos now run on credits. Once your existing lip-sync allowance is used, each video costs 5 credits, around 40% cheaper than before. Your current allowance stays exactly as it is.

What's next ๐Ÿ”ฎ

Triggers and actions, in the next few weeks. Start campaigns from events in your other apps and tools, and send data back out, directly from the Sequencer canvas. This replaces the Automation Builder, so you'll have one unified outbound builder.

Voices. Upload your sales assets, tone of voice, and instructions on how you like to communicate, then choose a voice for each campaign so every message sounds like you.

Shareable campaign strategies. Share your strategy with your team as a link and collaborate on it, just like a Notion page or Google Doc.

Email infrastructure. Buy Google Workspace inboxes and warm them up directly in Sendr, ready for high-volume outreach.

We can't wait to see what you build with V4. Jump in, build your first campaign with Copilot (it's free all October), and tell us what you think.

๐Ÿ‘‰ sendr.ai

Sentiment Analysis

Unibox now tells you who's worth chasing, before you even open a thread

Every first reply gets tagged the moment it lands, so you can skip straight to the good stuff. Unibox now analyses the sentiment of each contact's first reply and automatically tags it based on Interested, Not Interested, Meeting Booked, or Out of Office.

How it works

The moment someone replies to your sequence for the first time, SendrAI reads the message and picks the tag that fits best. You'll see it appear right next to the conversation within the Unibox.

What this feels like in practice

A campaign goes out and the replies start rolling in. Instead of clicking through 60 threads one by one, you filter to Interested and start there. The warm leads find you first. Everything else is still waiting, just not standing in your way.

Until next time ๐Ÿ‘Š

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